The Harvest Road to Wine Country »
By stepponit on Mar 13, 2008 in Band Introductions, Bands, Music, Networking, Record Companies | Tags: Band Blogs, Wine | 0 Comments
I recently became involved with an interesting approach to creating a record label. I guess you would call it “niche” marketing or “lifestyle affiliation” marketing.
A veteran producer and musician, Randy Rigby, first outlined this concept to me a little over six months ago. In short the idea was to create “soundtracks” for wine tasting and [...]