As far as the half-time show went, it was certainly a safe bet having Tom Petty on as the act. As expected, the band sounded good and played through a tame set of familiar hits like “American Girl”, “I Won’t Back Down”, “Free Falling” and “Runnin’ Down A Dream”. We were surprised to see the guitar player pull out the double necked electric at one point – but that’s about as risque as it got.

There was news a few days ago that Mark Oliver Everett – or “E” as he’s known – from the Eels was going to put on a one second ad during the Super Bowl for their upcoming album, ‘Useless Trinkets’. The ad was supposed to be of E saying the first letter of the new album title – the letter “U” and would have been the shortest TV ad ever used during the Super Bowl, at the cost of a mere $100,000.

I’ve just found out that it didn’t air, and E has stated, “In the end we were told that the NFL would have to find 29 other advertisers to buy 1 second spots to fill a standard 30 second advertising slot and that they do not sell advertising time by the second. They also noted that a rapid fire 30 second segment of thirty 1 second commercials could cause people with certain medical conditions to have seizures and that it was against network regulations.”

That’s too bad. The good thing, though, is that you can still see a video of the 1 second ad here, and a 5 second version here.

We were watching the game on the BBC in England, so this was the first time that I’ve ever watched the Super Bowl with no ads. Not even British ads this year, which was great. Especially since a lot of people in England don’t like watching the NFL because of all the ads.

Anyway, congrats to the NY Giants fans – it was a close game. Condolences go out to my fellow Pats fans!

By: Jenny May – BandWeblogs.com

“Hip-hop legend Snoop Dogg has announced that he will host the Snoop Bowl, a youth football game to be held in Arizona the day before the Super Bowl.

The sixth annual game will feature the Snoop Dogg All-Stars, a California youth football team coached by Snoop Dogg, pitted against local Arizona youth football players.

Football legends including Heisman Trophy winner Matt Leinart will be on-hand, with all proceeds going toward his charity, the Matt Leinart Foundation, which supports disadvantage youth through learning centres, sports activities and granting wishes.

“The Snoop Bowl gives the kids a reason to work and play hard throughout the season, knowing that it all culminates on this day,” Snoop Dogg said in a statement. “It is about so much more than the game, the Snoop Youth Football League gives kids hope and meaning outside of just the sport.”

The Snoop Bowl is set to take place February 2, 2008 at Hamilton High School in Chandler, Arizona.”

Read the full story

Snoop Dogg’s new album is called Ego Trippin’ (out March 17 in the UK)

His new single, “Sensual Seduction” is out March 24.

Snoop Dogg on amazon.co.uk

Snoop Dogg – Ego Trippin’ on amazon.com

Watch Snoop Dogg – Sensual Seduction video

Snoop Dogg on Myspace
Snoop Dogg Official Website

Eels plan to make the shortest Super Bowl TV ad break ever! If it goes ahead I believe that the proposed one second advert for Eels’ new ‘Useless Trinkets’ album will be the shortest ever TV ad used during the Super Bowl.

The one second spot would feature Eels founder/frontman Mark Oliver Everett (A.K.A. “E“) saying the first letter of the new album title – the letter “U”.

Ad space during the SuperBowl on US TV is approximately $100,000 a second – the full ad, a whopping five seconds will be put up on YouTube following the game.

Essential Eels and Useless Trinkets are both out on Monday 21st January, 2008.

Eels founder Mark Oliver Everett’s new book ‘Things The Grandchildren Should Know’ is out January 17th, 2008.

Eels tour dates

For more information, go to:

Eels Official Website