Eels plan to make shortest Super Bowl TV ad ever for Useless Trinkets album

Eels - Mark Everett

Eels plan to make the shortest Super Bowl TV ad break ever! If it goes ahead I believe that the proposed one second advert for Eels' new 'Useless Trinkets' album will be the shortest ever TV ad used during the Super Bowl.

The one second spot would feature Eels founder/frontman Mark Oliver Everett (A.K.A. "E") saying the first letter of the new album title - the letter "U".

Ad space during the SuperBowl on US TV is approximately $100,000 a second - the full ad, a whopping five seconds will be put up on YouTube following the game.

Essential Eels and Useless Trinkets are both out on Monday 21st January, 2008.

Eels founder Mark Oliver Everett's new book 'Things The Grandchildren Should Know' is out January 17th, 2008.

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For more information, go to:

Eels Official Website

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