Yeah Yeah Yeahs' Fans Ambush Video For New Single



New York, NY - Yeah Yeah Yeahs put the word out: Be us in our "Cheated Hearts" video. And holy high-kick, fans came in droves with moves, attitude and style - or sometimes just a bad wig. Singer Karen O, drummer Brian Chase and guitarist Nick Zinner knew their fans were rock stars. Apparently they did, too, because they got entries a-go-go.

And now the "Cheated Hearts" video is done and ready for release. Yeah Yeah Yeahs thank all the participants whether they have their moment in the video sun or not. They feel a like-minded symmetry, and now they have a like-looking video.

“I still have stuff in my hair,” Ohio native Matt Selsber said. “Getting nick head is harder than getting a nick move.”*

“I was so pretty I thought I’d get in touch with my feminine side,” said Danny Oxley of Wisconsin, who lip-synced Karen O. “But my feminine side told me I wanted to kick some sort of ass. I became tougher than ever, though I couldn’t stop wondering what shade of lipstick she wears.”*

While Yeah Yeah Yeahs gave it up to the fans, they didn’t tell, either. Those vying for video fame interpreted lipstick shades and rock moves for themselves. As a result the video runs the gamut from dramatic to sexy to loopy to unwavering to playful and all of it fits.

“The best part of watching the entries was seeing someone’s ideas of the song and of us filtered through who that person is and how they feel about the music,” says drummer Brian Chase. “And the other best part was the fancy footwork. Couldn’t call it dancing. Better than dancing. Depending.”

Tying all interpretations together is an enthusiasm apparent as Y3 wannabes let go to the music. From fan and band, who of course joins in. You can spot them among the doppelgangers. Or can you? See, the Yeah Yeah Yeahs have been crazy busy bringing the sound of their new album, Show Your Bones, to the world and touring like mad. Look for them next at The San Diego Street Scene August 5 and at Brooklyn’s McCarren Pool Park show August 11/12 (with Sonic Youth) before embarking on a US tour later this year. Late Night with Conan O’Brien expects the Grammy-nominated YYY August 8, and yeah yeah yeah, that was them curating “All Tomorrow’s Parties” earlier this year.

So join in! Go ahead and check out the video that made it’s worldwide premier on Yahoo! Music (http://music.yahoo.com/) on Wednesday July 12th. Visit the YYY’s website (http://www.yeahyeahyeahs.com/) to see video outtakes from some select and inspired contest submissions. Hear 'Show Your Bones', the album Rolling Stone’s David Fricke calls “their true show of brass…above all a textural triumph” and of which URB magazine claims “defies expectations for even such an adventurous band (100 0f 100).” And that Sally Bonnett of Costa Mesa, exclaims is “really really really super good.”*

“Our fans are bad ass,” say Karen O. “It ruled to mix it up with them and get them in our video. They are so bigger than the sound!”

# # #

*did not make the “Cheated Hearts” video cut.
Disclaimer: all fancy footwork, fancy fashions and unadulterated fancy fun seen in the Yeah Yeah Yeahs’ new video, “Cheated Hearts,” are the sole responsibility of Y3 fans on the loose and in every way represent the opinions, feelings and attitude of the Yeah Yeah Yeahs.

By Stephanie








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