On April 16th Rihanna kicked off the first leg of her world tour in Antwerp.
To help Rihanna fans everywhere get involved, Nokia has created an interactive platform where they can follow the tour, and join in the conversation, online and on mobile. Visit www.nokia.com/Rihanna to follow the tour as Rihanna travels across Europe.
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Fans can:
- Follow Rihanna's tour in news, video and photos across Europe
- Watch exclusive Rihanna footage
- Win great prizes including a VIP gig experience with the chance to meet Rihanna and signed merchandise.
- Check out photos, tweets and video from other fans, shout out their own messages to Rihanna with Twitter and see them appear on the map
- Find out what's hot in all the cities Rihanna plays with Lonely Planet top picks
- Download the new, improved Rihanna tour app to get up to the minute news and exclusive video content sent direct to your Nokia (available free from Ovi Store from 21st April).
Winning fans
Every week Nokia will pick one fan tweet or photo at random from the Rihanna tour map and send the fan who posted it a framed, signed, limited edition photo of Rihanna. Any tweets and Twit-pics with the hash tag #Rihannatour will be eligible (subject to moderation). Fan will also get the chance to win other exclusive signed Rihanna merchandise through competitions on the www.insidenokiamusic.com blog, and through @We_R_Nokiamusic on Twitter.
Everything Rihanna
Nokia has also created an embeddable widget to help fans find, create and distribute Rihanna tour content.
As well as tour information and exclusive tour footage the widget aggregates Rihanna news from around the Internet. Fans can keep track of all the Rihanna stories from their favourite blogs in one place. Get the widget and follow the embed instructions.
Join in
Fans can upload Rihanna tour content to the widget, by video, photo or web cam. And join the conversation about their favourite Rihanna hits, where they're going to see the gig and what they think of her costume changes. They can even chat, live, with other fans from the widget.
Follow the conversation at www.nokia.com/Rihanna using the integrated Twitter and Facebook tabs. Don't just watch, join in!
Rihanna on Nokia Official Website
Rihanna Official Website
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