Plan B to celebrate Jack Daniels @ Mr. Jack's Birthday in Tennessee

Plan B heads to Tennessee to celebrate Mr. Jack's birthday

Plan B at Jack Daniel's Mr. Jack's Birthday

Singer joined by soul legends at exclusive event at the home of Jack Daniels

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October 15th sees one of the most highly anticipated events in the annual music calendar as Mr Jack's Birthday returns to Lynchburg, Tennessee for a very special and exclusive show to 250 people headlined by the multi-platinum selling, UK male success story of recent times that is Plan B.

Backed by The New Silver Cornet Band comprising a who's who of US soul and named in honour of Jack Daniel's original musical creation, The Silver Cornet Band, this unique collaboration will be one of the most sought after tickets of the year and is something even Plan B, after all the accolades for his 'The Defamation Of Strickland Banks' album, is looking forward to:

"I'm really honoured to be deemed worthy enough of singing and working alongside such legendary musicians and songwriters at Mr Jack's birthday in Tennessee this autumn."

From the formation of the Silver Cornet Band to entertain the folk of Lynchburg and the surrounding area, Jack Daniel and the whiskeys that bear his name have been associated with music and Mr Jack's Birthday continues that noble tradition in the very place where every drop of the family of Jack Daniel's whiskeys are distilled to this day.

The history of Mr. Jack Newton Daniel, the man who gave his name to Jack Daniel's Tennessee whiskey, is surrounded by mystery. Whilst we know that he was born in September, no one knows the date or, indeed, the year. That is why, every year, we chose the whole of the month to celebrate the birthday of a man whose name, over 100 years since his birth, is instantly recognizable throughout the world. Having finished celebrating at the end of September, we save this one special day for a final party in his honour every year.

Whilst our headliner is guest of honour for Mr Jack’s Birthday, our house band are also worth a mention. Formed by band leader, Jon Tiven, Nashville producer of Alex Chilton and Frank Black amongst others, the formation of this unique group for one day a year is something that Jon finds irresistible:

"I get called upon to play my share of gigs, but none are as fun for me as 'Mr. Jack's Birthday'. I get to play with my friends, and get introduced to a host of highly talented singers who I probably would never get to share a musical experience with if not for Jack Daniel's. I look forward to the gig every year, and it's never been less than stellar."

The New Silver Cornet Band has a new addition this year in the shape of Steve Cropper, guitarist in Booker T And The MGs, and co-writer of "Knock On Wood", "Dock Of The Bay" and "In The Midnight Hour", Steve is a musical legend and one of the most revered guitarists on the planet. He may be the new boy but, as Steve points out, he is amongst friends.

"I've heard from the other guys about how much fun this gig is, how you get to play with musicians that you wouldn't normally meet and the challenges and excitement that comes from working with new artists and different styles. I'm really looking forward to the rehearsals and the show and I'm sure it will be a total blast."

The rest of the new Silver Cornet Band are equally impressive, here's who will be joining Plan B, Jon and Steve on the stage in Lynchburg.

David Hood - Muscle Shoals bass player and the founder of the world famous Muscle Shoals Sound Studio, David has produced for and played with a plethora of famous names including The Rolling Stones, The Staple Singers, Cat Stevens and Paul Simon, David always looks forward to his night with The New Silver Cornet Band:

"Working on the Mr.Jack’s Birthday celebration for the last five years has been one of the more challenging and rewarding experiences of my career. Challenging because of the diverse group of artists with whom we work and trying to meet their varied musical needs. Rewarding because of the satisfaction of meeting those needs and feeling the positive reaction of the audiences for whom we play. Pretty damn good whiskey too!"

Craig Krampf - one of Bob Dylan's first drummers. The majority of his notable credits are as a studio drummer. Since the 1970s, he has played on albums by other artists ranging from Steve Perry to Alabama to Kim Carnes to Flo and Eddie to Alice Cooper to Melissa Etheridge.

Billy Block - Frank Black's drummer when not playing with the Pixies. Billy has played for music legends such as The Rev. Al Green, Pixies frontman Frank Black, Rodney Crowell, Steve Earle and Lucinda Williams.

Officially registered with the U.S. government in 1866, Jack Daniel Distillery, Lem Motlow, Proprietor, is the oldest registered distillery in the United States.

Based in Lynchburg, Tennessee, it is the maker of the world-famous Jack Daniel's Old No. 7 Tennessee Whiskey. Your friends at Jack Daniel's remind you to drink responsibly.

Jack Daniel's is a Tennessee Whiskey. Every drop is made at the distillery in Lynchburg which is the oldest registered in the US.

Know when to unplug. Please drink Jack Daniel's responsibly.

You could be at Mr. Jack's Birthday as one of the lucky people to win tickets, travel and accommodation courtesy of Jack Daniel's. To find out how you can be in with a chance of joining us in Lynchburg 'Like' Jack Daniel's at: Jack Daniel's JD Set on Facebook

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