OK Go and modern dance company Pilobolus team up with Google to create an interactive HTML5 "Google Chrome Experiment"
All Is Not Lost is the latest video from the GRAMMY®-winning rock band OK Go.
OK Go teamed up with director Trish Sie (sister of lead singer Damian Kulash), the modern dance troupe Pilobolus and a team from Google to create the latest HTML5 Chrome Experiment and musical experience.
OK Go on the TODAY show - watch video clip
The project showcases the latest in modern browser technology, using 12 separate windows to create a kaleidoscopic dance that is partially choreographed by the viewer.
At the beginning of the experience, users are invited to type a message in English, Japanese, or any language using the Roman or Katakana alphabets, and the message is incorporated into the dance.
The collaboration marks another milestone in OK Go's ongoing challenge to the existing state of creativity and the music industry.
OK Go + Pilobolus - All Is Not Lost official video:
Says singer Damian Kulash, "Working with Pilobolus - and of course with Trish - has been great because they share our belief that last century's creative boundaries are irrelevant. These days, a great creative idea is a great creative idea, period. You don't have to choose in advance whether your outlet is records, or films, or dances, or a computer program. Videos don't have to be subordinate advertising material for albums, and dance doesn't have to be confined to the theater. We were like peas in a pod with Pilobolus, trying to make something that lives in the world of dance, and music video, and digital space, but isn't confined to any of those spaces alone."
"We've been talking for a long time about making a dance for small screens," says Itamar Kubovy, Executive Director of Pilobolus. "There is no one on earth we'd rather do this with than OK Go and Trish Sie - it's an inspired three-way marriage."
The pre-order for the video, which will be released on 9th August, 2011 launched at okgo.net. A 3D version of All Is Not Lost is also available, exclusively on the Nintendo 3DS™ system, Nintendo's newest hand-held system which lets users experience 3D games, take 3D pictures and watch 3D videos without the need for special glasses.
On 9th August, OK Go will release the All Is Not Lost EP. Available worldwide through iTunes and from okgo.net, it will feature the album track, a live version, and remixes by Keys N Krates and Serious Business, along with an HD, non-interactive version of the video.
All Is Not Lost is the latest in an inventive series of videos based on songs from OK Go's latest studio album, Of the Blue Colour of the Sky, which was produced by Dave Fridmann (The Flaming Lips, MGMT) and debuted in the Top 40 of The Billboard 200.
The band recently released 180/365 - a reference to the number of shows OK Go played in 2010 - a 15-track live collection recorded during their 2010 fall tour and produced and mixed by Dave Fridmann.
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